Research Paper (The Impact of Web 2.0) Example | Topics and Well Written Essays - 3000 words

(The Impact of nett 2.0) - Research Paper role modelThis paper describes the different risks and advantages of Web 2.0 for todays businesses, identifying several case studies for companies that have tested Web 2.0 functionality to create a better business model and standing among competitors in similar industries.Web 2.0 is considered opus of the participatory Web (Decrem, 2006, p.2). It is called participatory because it creates opportunities for indwelling employees to enhance their communications systems or cease steady offer customer groups to be more interactive and post various comments or criticisms to help businesses understand their set markets at the marketing and advertising level. Web 2.0, with the assistance of information technology experts, allows current and pre-existing computer and software systems to become inter-linked with many social media sites and interactive forums to build more cost-effective and convenient linkages to the internal and external envi ronment.At the internal level, in terms of operations, businesses are searching for methods to reform their running(a) processes by improving process, performance by leading and controlling processes with a means to measure or improve business function (Santa, Ferrer, Bretherton and Hyland, 2009, p.156). At the internal level, businesses must be keenly aware of the costs associated with operational elements, all the way from production through the end product delivery, to ensure that they remain within compute and can stay competitive with a highly-evolutionary external business environment. From a critical perspective, Web 2.0 capabilities can improve many different operational components such as improved online advertising or even supply chain by transforming physical distribution to an Internet-based operation of logistics.Web 2.0 also allows business to recoup innovation at a time where